This article aims to define a new field of studies and experimentation at the cross-roads between the worlds of gaming and online digital data: “datatainment.”

I propose here the word “Datatainment,” as a portmanteau word combining “data” and (enter) “tainment” to define a new way of representing digital data related to the activities of individuals within the information world. Through this new concept, we intend to implement the dynamic transposition of a community’s information-related activities to video and real amusement-oriented environments. Continue reading datatainment